TY  - BOOK
AU  - Dunay, Paul
AU  - Krueger, Richard
TI  - Facebook marketing for dummies
PY  - 2010///
CY  - New York
PB  - Wiley
KW  - PUBLICIDAD
KW  - INTERNET
KW  - REDES SOCIALES
KW  - HABILIDADES DIRECTIVAS
KW  - ADMINISTRACIÓN
KW  - MERCADO OBJETIVO
KW  - MENSAJERÍA
KW  - COMUNICACIÓN
KW  - CONSUMO
KW  - SERVICIOS PÚBLICOS
N1  - Getting started on Facebook -- Putting Facebook to work -- Strategies for advertising success -- Riding the Facebook viral wave -- The part of tens
N2  - Create a successful marketing campaign on Facebook with this updated guide With more than 600 million active users and more than 30 billion pieces of content shared each month, Facebook is an exciting platform with infinite marketing possibilities. This how-to guide breaks it all down for you and shows you ways to reach your customers with effective marketing strategies, tactics, and techniques on Facebook. Packed with new and updated content as well as real-world case studies that provide you with helpful frames of reference, Facebook Marketing For Dummies, 3rd Edition is an essential starting point for developing a successful marketing campaign on Facebook
UR  - http://issuu.com/artvla/docs/facebook_marketing_for_dummies
ER  -